Why not get your CSR credentials boosted by doing something like this? And 3.5 Take the legal marketing survey if you dare by clicking!
One of my clients started a referral scheme and I just wanted to share it with you.
The fact is that referrals have to be systematic and ideally reward both the referrer and the referred. Sometimes people don't want cash - sometimes they do. But what is very good is when the cash gets handed over to a charity.
It means that everybody wins. You get a new customer for almost nothing,
you hand the money to the referrer, who gives it to charity, making everybody feel
good about the deal. And it encourages more deals like it. The publicity factor is quite good too.
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