Friday 24 September 2010

Direct Law founder talks about online legal services

Remember the days when you used to call
a local insurance broker?

And they'd call around looking for some good car insurance
or house insurance for you?

Or when you used to call the airline
and ask about flights by phone?

Seems a long time ago. But it isn't.
Probably less than 10 years.

(check out today's interview here)


Imagine then that someone calls you
and you don't offer the prospect the option
of completing their Will online?

You've had a chat on the phone
and you know they just need a simple
Will...and all they have to do is fill in the blanks.

Are you still going to send them a paper survey, or spend
time on the phone going over the details?

When you can fix the price for them, capture their email,
send them a link where they can log into your secure
website, fill in the blanks, and pay their money.

In about 3 minutes.

And still charge what the client is prepared to pay.

I've had a chat with Grahame Cohen, CEO of Direct Law.

I've put it on the website. Right here on
Solicitors Marketing Ideas Might be worth taking a look.

Because you don't want to miss this opportunity
for someone in your firm to become an expert
in delivering legal services in the way that
a large portion of your prospects want them delivered.

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